The Wild, the Stupid, the 'Jersey Shore' Shuffle: Rolling Stone's 2010 Feature

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Photograph by Terry Richardson for RollingStone.com

In the parking lot of a Chili's in Edison, New Jersey, a baby army is congregating, staring through the windows at Nicole "Snooki" Polizzi. The 22-year-old Jersey Shore brilliant lives in Poughkeepsie, New York, but asked me to accommodated her at this accurate Chili's because it's the website of her date with a guido juicehead who lives abreast here. "We're gonna smoosh later," she says, sliding her tiny tan cocky into a booth, cutting a blinged-out trucker cap and clutching a arctic margarita in a ample mug. In the background, the agents sings the Chili's happy-birthday song to a patron, and Snooki gets absent in reverie. "I adulation Chili's," she says. "I got kicked out of Chili's endure time I was here. I had too abounding of these, and I got up on the bar and agape over all the bottles of Chili's liquor. They kicked me out for two days, until they accomplished who I was and brought me back." Snooki had accuracy to party: "It was Sunday Funday," she says. "Where you say, 'It's Sunday, I'm traveling to get drunk.' Is today Sunday?"


Sex, Booze and Fist Pump Fever: The Secrets Behind 'Jersey Shore'


It's a Monday black in June. But for Snooki, the pint-size angel of absoluteness TV, every day is like Sunday. Snooki, with her broiled derma and cartoonish pouf, has been active her dream aback endure December, if MTV's Jersey Shore became the highest-rated appearance a allotment of adolescent humans and Snooki became an burning star. Anniversary week, about 3 actor admirers gaped as the eight self-proclaimed guidos and guidettes lived, partied, tanned, hot-tubbed, brawled, smooshed and fist-pumped their way through a summer calm in Seaside Heights, New Jersey. Yes, Pauly "DJ Pauly D" DelVecchio's gel-hardened Heat Miser spikes attending appealing silly. And, yes, it's crazy that Jenni "J-Woww" Farley engages in a tanning convenance alleged "the Triple Threat," area you go from a tanning bed into a spray-tan berth and again into a continuing berth to baker a little longer. Snooki's alternative for "gorillas" with anatomy that at atomic arise to be chemically added defies explanation. And it just doesn't assume accessible that Mike "the Situation" Sorrentino could be that bedeviled with his abs. (Oh, but he is.) "It's like a car wreck, but it's one of those car wrecks you just can't stop watching," says J-Woww, the show's changeable sex symbol. "But we're not one of those Real Worlds area they put opposites all together: We're all in the aforementioned scene, we all adulation the aforementioned things and we're just actual able personalities."


This commodity appeared in the August 5, 2010 affair of Rolling Stone. The affair is accessible in the online archive.


Because the show's acceptance rests abundantly on the address of this accurate accumulation of amiable idiots, the casting associates accept reportedly accustomed as abundant as $100,000 for the additional season, which begins July 29th. And for months, they've been authoritative appearances about the country for about $10,000 a pop. DJ Pauly D even anchored the Palms Las Vegas address larboard abandoned by the backward DJ AM. "Mash-ups are hot appropriate now, so I'll bandy a bedrock mash-up into my set out of nowhere, like Bon Jovi with a ball beat, and the crowds go insane," he tells me at a Manhattan booth backward one night. "The next affair is you dip into the studios, do a bit of bearing and put out your own albums." He just recorded a clue for the Jersey Shore soundtrack, which, he says, "is sick."


Photos: Snooki's Drunken Day at the Beach


Not surprisingly, of course, all this has absolutely gone to their heads. The Situation's got a actor belief about celebrities abject over him: Leonardo DiCaprio hugs him and tells him he's awesome, or Jennifer Adulation Hewitt after-effects him over to her white Bentley in the average of Hollywood Boulevard. "You acquisition out how accustomed you are if you go to L.A. and you're amidst stars," he says. And while Snooki's still bound with accompany from afore the show, now that she gets to admix with stars like Diddy and Lindsay Lohan, added association just assume so bruised by comparison. "At aboriginal I was like, 'Is this what my action is traveling to be like now - blind out with celebrities?'" she says. "But now I'd rather affair with them than accustomed people." She catches herself. "Not normal, but you apperceive what I mean. If you're with humans that are traveling through what you're traveling through, again it's fun, because they're not freaking out."


Video: Uncensored Moments From 'Jersey Shore'


The casting associates are all appreciably assured that Jersey Shore will accompany them abiding success in any acreage they choose. J-Woww, for instance, hopes to alteration from Jersey Shore to a career as a accouterment designer. The 25-year-old affairs on affairs her line, Filthy Couture, on jwoww.com. At the Franklin Square, New York, home she shares with her boyfriend, Tom, a brace of yappy dogs and a affected painting of the Sex and the City women, she shows me her arrangement of deficient cocktail dresses, on which the bolt is adorned with swirls of billowy gel she applies by hand. It's harder to brainstorm them searching acceptable on anyone added than anyone alleged J-Woww. "This is the one I wore on the MTV Movie Awards," she says. "I accept the non-cut-out adaptation for weddings and proms."


'Jersey Shore' Video: Behind the Scenes Commentary


Even Ronnie Ortiz-Magro and Sammi "Sweetheart" Giancola, whose on-again/off-again accord got arid center through Division One, accept they've anniversary got a approaching in entertainment. "I wish to do acting, maybe accompany a career in fitness," Ortiz-Magro tells me, as Giancola sits by his ancillary on the accouter alfresco his father's abode in the Bronx. "I'm artistic," she says. "I like art, I'm actual altered like that. I like designing, maybe clothes and styling."



Snooki, of course, has big affairs too. A huge allotment of Jersey Shore's agreeableness is her deceptively ambrosial persona: She just wants a guido juicehead to love! Is that so wrong? Snooki may be brash, but it's harder not to acknowledge her openness. "I accustomed myself if I was 16," she says. "I knew I was this way. I don't affliction what humans anticipate about me. If you like it, we're friends. If you don't, you're my enemy, accord out. That's how everybody should be, contrarily you're traveling to be depressed all the time."


Snooki knew she capital to be acclaimed from the time she was a teen. She and her boyfriend, Justin, whom anybody alleged "Juicy," were on an adventure of the MTV alternation Is She Absolutely Traveling Out With Him? "We were your archetypal guido-guidette couple, so if I saw myself on that, I was like, 'Oh, my God, this is awesome.'"


Two years later, she's advancing out with a book "about how to be like Snooki," and hopes to barrage a accouterment band alleged Snook A-Like and a hair-product line, just for starters. But the primary goals for Snooki are to acquisition a "romantical juicehead" who appreciates her, to anytime be advised a MILF and to accept as abundant of it accurate with cameras as possible. She's aswell acquisitive to shoot a alternation alleged Snookin' for Love, "where I acquisition all these guys, again I aces one guy, and if it works out, again we go on to the next date of assuming us aggravating to accept a family.


"To be honest with you, I Google myself every individual day," Snooki says. "The abrogating stuff? I get off on it. Because the alone accuracy why humans allocution abrogating is because they're jealous. Every time they alarm me a midget, Oompa-Loompa, orange, they're just jealous. It makes me wish to be added antic and added stupid."


The aboriginal affair you see if you access the Howell, New Jersey, triplex the Bearings shares with his earlier brother Marc, is a flatscreen aloft the kitchen counter, loaded to the Situation's Facebook page. He monitors the action on it closely. In the after-effects of Jersey Shore, he's angry his ancestors into a staff. Marc handles his business development - brokering deals for aggregate from Bearings iPhone apps to a cologne he's calling Confidence, by the Bearings - and his little sister, Melissa, handles scheduling, food-fetching and whatever abroad the Situation, 29, requires. "Everybody has that adapt ego, that accepting that's them to the max," he says. "I'm a actual abysmal person. The Situation, 99 percent, is me. But there's abounding aspects to Michael Sorrentino. Altered situations alarm for altered Situations, you know?"


In person, he's abate in ability than you'd expect, his derma all shiny, his anatomy bulging. He takes caffeinated fat-burning supplements alert a day and has the keyed-up personality to go forth with it. There isn't a individual moment if he's not on. But he alone knows how to allocution about a few things - how alarming he is, how alarming he will be in the approaching and how alarming it is that the accomplished apple thinks he's awesome. "Maybe next year, I'll be accepting interviewed by Forbes, because of the casting that I've created and the success that I've had in just one year."


Things weren't consistently alarming for the Situation. Afterwards accepting his bachelor's amount in business administration from adjacent Monmouth University in 2005, the Bearings formed at a mortgage brokerage, but by 2007, the aggregation had gone belly-up. He absent his house, again his adherent larboard him and took the dog, and he had to move aback in with his dad. "My parents were so agitated with me," he says. "They were like, 'You charge to be a cop, you charge to be a firefighter, you're crumbling your time.'" So I decided, 'You apperceive what? My accomplished life, humans were adage that I accept acceptable genetics.' Year-round, my physique looked unbelievable." He started active shirtless photos to clay agencies and anon landed a one-year arrangement with a New York bureau for exercise and underwear models. "I'm calling up my parents going, 'I'm traveling to be famous,' " he says, bouncing about nervously in his kitchen in a glitter-encrusted T-shirt and loose, light-gray sweatpants. "Three weeks into me accomplishing underwear modeling, I was award out that it was a actual altered world. I'd appearance up, and the guy's going, 'Let's see what you attending like with the underwear off.' I was like, 'Maybe this is not for me.'"


He does accept his break as a archetypal to acknowledge for his nickname. He was adulatory his clay arrangement at a bar with his boys, with his shirt off, of course. A babe absolved by, captivation her boyfriend's hand, and chock-full at the afterimage of the Situation's six-pack. "She goes, 'Oh, my God, honey, attending at his abs,' and you're captivation your boyfriend's hand, you just don't do that. My buddies were like, 'Wow, dude, that's a situation,' and I'm like, 'That's a situation,'" he says, pointing to his abs.


He's absolutely activated his business accuracy to his new career as the Situation. He's trademarked the name and markets his "catchphrases," like adage "GTL" for the circadian ritual of gym, tan, laundry. "Now GTL is the number-one-selling anhydrate on the MTV site," he says. "And Abercrombie & Fitch accept a shirt alleged the Fitchuation, you know, afterwards me, the Situation."


At casting affiliate Vinny Guadagnino's refreshingly accustomed ancestors home on Staten Island, commons are huge and Uncle Nino refers to the Bearings as "the Sanitation." Afore he auditioned for Jersey Shore, Guadagnino - who accelerating academy magna cum laude - was interning for a Staten Island agent and alive as a claimed trainer at a gym. So did he anytime administer to appoint his housemates in any affectionate of allusive discussion? "It's so funny," he says. "We'll alpha talking about adoration or politics, and as we're accomplishing it, we attending at anniversary added like, 'What the fuck are we talking about? We're fucking impaired guidos, we should be talking about fist-pumping and shit.'" Aback the casting wasn't accustomed to accept a TV or use the Internet, Guadagnino says he'd alarm his cousins to acquisition out about apple events. "There was a abundance in Iceland, and the BP discharge started - I can't absolutely allocution to them about that stuff. Snooki thinks BP oil is for tanning or something like that."


Overall, he's optimistic about his and his castmates' future: "Everything has an cessation date, but I feel that if we accumulate humans bedlam at us, again the abnormality will accumulate growing."


Snooki, as usual, doesn't equivocate. If asked a catechism that includes the byword "in the future, if there is no added Jersey Shore," she interrupts, "There will consistently be a Jersey Shore. It will be in the dictionary." Snooki - whose bearing birth is Chilean, admitting her adoptive parents are Italian - says her campaign accept accomplished her that even humans who had never heard of guidos afore Jersey Shore are now active beneath their spell. "At the end of the day, anyone will be watching our show, and guaranteed, they're traveling to try already to be like us, to dress like us, to act like us," she says. "You plan harder for your money, and you go out, you go to clubs, you reside it up. It's growing up, but if you're in the affectionate of accumulation that we're in, you're traveling to accept 10 times added fun, and everybody's gorgeous. You get absorbed to it. It's like a drug."

From The Archives Affair 1110: August 5, 2010

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